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Website Privacy Policy

This Website Privacy Policy ("Policy") explains how Heartland Whole Health Institute ("HWHI," "we," "our," or "us") collects, uses, and discloses information when you interact with our website (the "Website"), mobile applications, and related digital assets (collectively, the "Services").

Effective

1. Personal Information We Collect

We may collect personal information directly from you and automatically when you use our Services.

Information you provide directly: When you contact us via email, submit inquiry forms, or sign up for communications, we may collect your name, email address, phone number, organizational affiliation, and any message or information you choose to provide.

Information collected automatically: When you visit the Website, we and our service providers may automatically collect device, usage, and browsing information using cookies, pixels, and similar technologies. This includes device identifiers, IP address, browser type and version, operating system, approximate geographic location, referring URLs, pages viewed, time spent on pages, links clicked, and other interaction data.

Analytics and third-party technologies: We use analytics tools including Google Tag Manager and Google Analytics to help understand Website usage and traffic. These providers use cookies and similar technologies to collect information about your online activities over time and across different websites.

2. How We Use Your Personal Information

We may use the information we collect to: (a) provide, operate, maintain, and improve the Website and Services; (b) respond to your comments, inquiries, and requests; (c) communicate updates, announcements, and initiative milestone information; (d) monitor and analyze trends, usage, and activities in connection with our Services; (e) detect, investigate, and prevent fraudulent transactions or unauthorized access; and (f) comply with applicable legal obligations.

3. How We Disclose Your Personal Information

We may disclose your information to: (a) service providers, contractors, and partners who provide support services to us (such as website hosting, analytics, and communications support); (b) affiliated entities in the whole health ecosystem, including Art and Wellness Enterprises, Alice L. Walton School of Medicine, and Alice L. Walton Foundation; (c) legal authorities or third parties as necessary to comply with applicable laws, court orders, or legal process, or to protect the rights, property, and safety of HWHI, our visitors, or the public; and (d) other parties with your consent or at your direction.

4. Your Choices & Cookie Management

Cookie preferences: You can manage your cookie preferences at any time using our cookie consent banner. You may also configure your web browser to reject cookies or alert you when cookies are being sent. Note that if you disable cookies, some features of the Website may not function properly.

Google Analytics opt-out: You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout/.

Do-Not-Track signals: Some browsers transmit "Do Not Track" signals. Because uniform standards have not been adopted, our Website does not currently respond to automated browser Do Not Track signals.

5. Third-Party Links & Services

Our Services contain links to external websites and resources operated by third parties (such as partner health systems, news publications, and affiliated institutions). We are not responsible for the privacy practices, content, or policies of third-party websites. We encourage you to review their respective privacy policies before providing them with personal information.

6. Security

We implement reasonable organizational, administrative, and technical measures designed to protect personal information against unauthorized access, destruction, loss, alteration, or disclosure. However, no data transmission over the Internet or electronic storage system can be guaranteed to be 100% secure.

7. Children's Privacy

Our Services are intended for general audiences and are not directed to children under 13 years of age. We do not knowingly collect personal information from children under 13.

8. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal obligations. When we make updates, we will revise the "Effective" date at the top of this page. We encourage you to review this page periodically to stay informed about our privacy practices.

9. Contact Information

If you have questions, comments, or requests regarding this Privacy Policy or our privacy practices, please contact us by email at info@heartlandwholehealth.org or by mail at:

Heartland Whole Health Institute, ATTN: Privacy Inquiry, 850 Museum Way, Bentonville, Arkansas, United States 72712.

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